‘ category archive Events’

ADworld Experience 2019

When I first created ADworld Experience in 2012, the main goal was to understand what the best specialists in the PPC industry were doing, in order to improve my own campaigns.  Over the past years the event has been growing considerably and now we are ready to run the World’s best event in the Pay Per […]

ADworld Experience is coming (for the 7th time)

On April 12th and 13th in Bologna (Italy) there will be the seventh edition of ADworld Experience. A lot of time has passed since 2012, when I started organizing this event ;-). Since then we have seen on the stage many top speakers and a lot of very interesting cases and we have been rewarded […]

Let BrigthonSEO Be (with a 25% discount ;-)

I am honored to be part for the first time of one of the largest Web Marketing events in Europe. This year I will be speaking there about my method of evaluating AdWords optimization level and I am really happy to have the possibility to offer a very good discount to all of you interested […]

All the videos from the last ADworld Experience

In the last weeks we published all videos and slides of the last ADworld Experience held on April 2015. This edition was the most participated ever (with more than 200 participants) and the largest in terms of real AdWords optimization case stories presented (20 cases presented by 25 international PPC experts). Also the full day […]

How much is your AdWords account optimized? (video tutorial)

I have had the chance to join the last SEMRush PPC week series of webinars, recording a video of my full session. In my pitch I explained in details (and in English ;-) my simplified procedure to evaluate the optimization level of an AdWords account.